
re:publica 2017
Love Out Loud
In the light of an increasingly hostile and divisive climate expressed online re:publica defined »Love Out Loud« as the festival’s motto for 2017. For an entirely new visual identity we drew inspiration from 1960s protest culture, turning the main hall of the event into a lively, almost chaotic scenery of nonuniform expression. Emphasizing the event’s attempt to blur the lines between analogue and digital we worked with techniques from both ends of the spectrum such as screen printing and sign painting on one hand and CNC milling and video mapping on the other.
With around 10,000 participants, re:publica is one of the largest conferences on topics at the intersection of society, politics, and digital culture. Since 2016, we have developed the event's visual identity based on its annual theme. We apply the design to digital assets and printed material, and as the festival's art directors, we oversee the development of stage and on-site designs, as well as motion graphics.
Categories
art direction, event design, visual identity
Client
re:publica GmbH
Architecture
Mathias Lücking
Motion Design
JUTOJO
Sound Design
Owen Lloyd
Sign Painters
Marius Wenker & Sven Gerhardt
Photos (CC BY 2.0)
Shinji Minegishi, Jan Michalko, Gregor Fischer, Jan Zappner










